why we designed it
5 Reasons People Are Ditching Denim & Duck
It’s not the late 1800s anymore, yet workwear seems to be stuck in those eras. Our infrastructure, tools and the technology have modernized -- so shouldn’t our workwear? Cotton canvas, duck and denim are the technology of the past. They’re the fabrics that should be living on only in black and white photos like these when it comes to use on the job site.
Blue jeans will probably continue to be a staple in your wardrobe for backyard bbqs, running errands on weekends and casual date night -- but that's where they need to stay. And let’s leave cotton canvas for the sails on sailboats, back where it began (sorry Carhartt).
Like the people who wear it, modern workwear has a tough job. It needs to be strong enough to handle a variety of challenging environments yet flexible enough to move without restriction. It needs to be durable enough to survive the daily toll of a job site yet comfortable enough to wear all day. Modern workwear needs to be as capable, innovative and advanced as its wearer which is exactly why Truewerk is leading the softshell revolution creating the most comfortable work pant in the world.
In case you need more convincing we’ve rounded up 5 reasons people are ditching their denim or duck and embracing performance softshell technology:
1. Comfortable Fabric
As our CEO Brian says, “The magic of the T2 WerkPant lies in our proprietary double-woven softshell material which enables us to combine two very different surfaces into a single layer of tightly woven fabric. Exceptionally soft and durable on the inside and tough and water resistant on the outside.”
The first time you slip into T2 WerkPants, you’ll experience the benefits of our performance softshell technology. In jeans or canvas sometimes it takes hundreds of wears before they finally feel comfortable. For example, raw denim can take up to six months to break in and shouldn’t be washed until then. Not exactly the most practical approach when dust, glue and other materials are coming into daily contact with your pants.
The T2 WerkPant fabric provides next-to-skin comfort right off the bat. And all that bullshit about quality over comfort? Softshell really does have it all starting with quality AND comfort. The T2 WerkPants have 5-star reviews with one of the most popular reasons for loving them being comfort. Check some of them out:
“I’ve been working in the construction industry all my life, and have never had a more comfortable and functional pair of pants to work in. I’m in love with the fit and form of them, and how they stretch. No more crotch rash and stains. WOW- I’m blown away!” - Wayne, 6/24/2020
There’s a reason softshell fabric is used by elite mountain guides and the military. It moves with you, not against you -- providing a huge range of applications requiring athletic movement. Thanks to 4-way stretch, articulated knees and gusseted crotch in the T2 WerkPant, your mobility is optimized so you can crouch, crawl and reach without restrictions.
Mobility is the nature of our double-woven softshell. Meanwhile, time and time again, brands like Levi are working to “develop technical fabrications that make ‘em stretch and bend in ways traditional denim can’t.” Denim is not meant to stretch or bend and if you’ve ever owned a pair of cotton canvas duck pants, we don’t even need to remind you how much mobility they lack.
Tools are heavy enough, our clothes don’t need to be heavy too. It’s often a misconception that durability in our bottoms comes from thickness and how heavy they feel, but that is simply not true. We don’t need to compromise durability for freedom or ease of movement. Bulk is not better and does not equal long-lasting. How you feel in your favorite lightweight loungewear is how you should feel in your work pants too.
By the numbers, Jeans are 12 oz. - 16 oz., your typical Carhartt or Duluth cotton canvas duck fabric is roughly 12 oz., and a pair of Truewerk T2 WerkPants comes in at nearly half of that.
The heavier the pant, the more it drags you down. Plus, when you’re being impacted by the elements, our lightweight T2 WerkPant dries quickly. No more soggy or frozen pant legs. More on this later.
4. Elevated Fit
The importance of fit is sometimes overlooked, but correctly fitting work pants will directly affect additional benefits from comfort and flexibility to safety. No matter your job site environment, not getting caught on stuff, being able to see your feet and work in fluid motions is crucial. If your pants are baggy, saggy or even too tight, it could be the issue of many more to come.
Ensuring your pants fit correctly is one of the easiest precautions you can take to protect yourself on the job site and prevent falls. To put it in perspective, “Falls alone account for nearly 40% of all construction deaths. While falls happen for different reasons, loose clothing may be one of the leading causes tripping you up.
The T2 WerkPant’s articulated knees, gusseted inseam and tailored cut enable precise and unrestricted movement. And that tailored cut gives you a professional, versatile look that your clients will appreciate.
5. Technical Innovation
Workwear companies tend to focus on durability as though putting you in a pair of uncomfortable titanium pants would be ultimate in job site protection. They position cotton as strong and tough, when in reality cotton can be 3x weaker than synthetic fibers. Imagine buying 3 pairs of jeans for every one pair of T2 WerkPants because the denim will fail first.
However, you need more than just durability on the job site. What if you're working in wet conditions, like snow, rain or a flooded basement? It takes more than slapping a Durable Water Resistant (DWR) coating on the outside of cotton to create lasting protection from the elements. Coatings and modern fabric treatments wear down over time. On traditional cotton workwear, once the coating begins to wear away you’re loft with a hydrophilic fabric that absorbs moisture creating uncomfortable working conditions. However, with something like our proprietary double-woven softshell material that is naturally hydrophobic, even if that coating begins to wear down you’ll be left with a fabric that is quick drying and doesn’t absorb moisture.
The list of advantages to leverage new apparel technology goes on and on from engineering fabrics that have pick resistance, high breathability, and UV protection for dealing with summer sun and heat to 3-layer bonded fabrics that are durable, waterproof and warm for battling off the cold of winter.
Comparing duck and denim to softshell fabric is like having a race between a horse and buggy and an F-150 - it’s just not a fair fight. Technical fabrics are the future of work and whether you’re ready to switch out your denim or duck for a pair of T2 WerkPants for the first time or stocking up on gear - we’re celebrating the softshell revolution with a T2 WerkPant sale all-month long.
Take advantage of our buy one, get one 30% off offer now by clicking here. We want you to experience the most comfortable work pants in the world.
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why we designed it